Pirros versus Content Catalog
Instead of relying on manual organization, Pirros works differently.
Pirros analyzes your firm’s real project content—automatically organizing and surfacing what designers actually need, and helping firms build and maintain a standards library without months of manual administration. The secret? Pirros leverages AI and computer vision to understand the geometry and composition of content, plus usage patterns across projects, providing firms a living system that improves over time.


AI-enabled search—no tags required
Pirros applies AI and computer vision to automatically ingest, analyze the composition and geometry of details and families, identify duplicates and similars, and organize them. Designers can instantly find what they need, despite imperfect knowledge or tagging.
Tags required
Content Catalog depends on robust tagging and perfect knowledge of what content exists and how it’s named. Imperfectly labeled content is invisible.
Heavy setup
Content Catalog takes significant setup before teams can rely on it. No setup support is offered.
Set up in days, not months
Pirros is designed to work immediately. Upload your projects directly from Revit and Pirros automatically organizes content, making everything instantly searchable. Combined with hands-on implementation support, most firms roll out Pirros in days.


A system that builds your standards library
Pirros helps your firm build and improve its standards library automatically. By analyzing how details are used across projects, Pirros surfaces commonly reused content and recommends what should become a standard. Teams can review, vet, and approve those suggestions directly in the platform.
Outside vetting
The entire standards vetting process occurs outside of Content Catalog versus inside of Pirros, putting more admin burden on your team.
Pirros is the AI operating system for AE firms.
We help 400+ firms around the world connect their project data, teams, and workflows to turn past design work into living systems for faster, higher-quality documentation deliverables.































































































































Nitty-gritty comparison:
Pirros vs Content Catalog
(Formerly UNIFI)
"The search only works if someone tagged it perfectly. Half the time we just redraw things because it's easier than searching."
"The search only works if someone tagged it perfectly. Half the time we just redraw things because it's easier than searching."
“In UNIFI, we have a holding folder for things ready for review. The theory is that we will review and then move, but that never happens in practice.”
“In UNIFI, we have a holding folder for things ready for review. The theory is that we will review and then move, but that never happens in practice.”
*Real quotes from real customers and community members who have spoken with us over the past year. Names redacted for privacy.
The adoption hurdle:
We’ll clear it together
We hear, time and again, from firms frustrated with low adoption rates of content management tools like Content Catalog.
They often take the blame themselves, saying it’s their firm’s “biggest failure.”
But it is not their fault.
Software in AEC fails when enablement is treated as secondary, optional, or entirely outsourced to already overextended teams. At Pirros, enablement is built into our product and partnership for all customers.
After more than a year of evaluating tools including Pirros, Content Catalog, AVAIL and Hive, Lake Flato chose Pirros because of its strengths in detail intelligence and usability. Lake Flato designers reported their experiences with Pirros were faster, easier to trust, and “hard to go back” from. So they moved to roll out Pirros firm-wide.
👉 Read more about Dan Stine, Director of Design Technology at Lake Flato, and his journey to firm-wide adoption of Pirros
Real-world productivity impact
Productivity loss is the most extreme when teams are searching for content. Inaccessible or unapproved content turns simple tasks into time-consuming hunts across files, folders, and models.
A larger, accessible pool of vetted content mitigates this risk.
What percentage of the content your teams are hunting for can be found immediately within the application, versus spending time hunting elsewhere?
of content needed is accessible in-platform
of content needed is outside

of content needed is accessible in-platform
of content needed is outside
*Based on aggregate data from across hundreds of customers who have moved from UNIFI or Content Catalog to Pirros.